Challenging assumptions and raising expectations is what Hope Chicago students and families are doing on Chicago’s South and West Sides. Hope provides debt-free postsecondary and workforce opportunities to its five partner high schools, positively impacting enrollment, economic mobility, higher education, and communities. Bark partnered with Hope to brand its annual fundraising event, Hopecoming, in 2023, 2024, and 2025.
Event Brand and Materials
Held at Radius, in Chicago, the brand for Homecoming 2025 was inspired by the venue’s energetic atmosphere and musical roots. The event identity and supporting materials centered on a radial vibe with energetic colors. Continuing the theme, the printed invitation unfolded into a circle the size of an LP record.
Digital Invitation
Printed Invitation
“We’ve worked with Bark Design for four years, and they have become an extension of our team. Their collaborative spirit and investment in our work have saved us more than once on last-minute asks. We couldn’t love working with them more!”
Jorian Lewke
Senior Manager of Development & Impact, Hope Chicago
Many of Hope’s 2,600+ Scholars and 380+ parents welcomed guests throughout the event on signage and videos.
$1.5M+ raised!
Thanks to the generosity of the Hopecoming attendees, scholars and parents continue to receive essential support for tuition, laptops, textbooks, and emergency funds for life’s unexpected expenses.
What Gives You Hope? Writable Wall
“Our students give me hope! They show up no matter what & they inspire me to work hard every day!” This was one of many personal messages guests shared at the event.
